7 Link Building Mistakes to Avoid While Building Backlink
Today backlinks are named as backbone of SEO or we can say that position of your website/blog in search results depend upon number of backlinks that are coming to your website or blog. Moreover backlinks are determined by search engine for page ranking of the website. In simple words, Backlinks are links on other websites that lead back to your website. Backlinks are also known as inbound links.
Links are one of the most effective ways to create powerful blogs and websites. Links connect the site or the blog to useful information from other sites. There are however a few don'ts that should be considered when building links. Links can give damaging result and cause harmful effects to a site if not used wisely. The best links will provide value to the blog or website in question.
Here are 7 link building mistakes you should avoid at any cost.
Do not build on junk-
There is lot of information out there. It is important to connect yourself to useful resources contrary to bad resources. These links need to have good information concerning your blog topic or website. Bad information will turn in bad rankings and in turn be blacklisted by users.
Do not use too many links–
Do not use to many links at one go or over a short period of time. Do not get over excited about links and load your blog or site with lot of links at one go. It is important to spread links over time for their usefulness to be realized. Too many links will lose meaning and there are high chances that they will not be used. Google will also have a problem with such sites overloading pages with links.
Do not only target high ranking sites for links.
There are many low ranking sites that also have useful information. The mix is good for your site. The low ranking blogs and sites may simply have not employed certain strategies to get ahead. The information could be better than a high ranking site by far.
Do not buy or sell links.
This is a red flag when it comes to search engines. They will shut down any website or ban if it is found marketing links. This practice should be avoided for correct linking. Healthy linking still has valuable sites that are good for any platform.
Avoid links with a bad reputation.
Bad reputation from marked links will also red flag your site. Most of the online business associations come through links. Links carrying harmful material should be avoided at any cost. This bad reputation may be about a product or about an online effect like Trojans and viruses.
Avoid no-follow links.
These are links that are not useful on some search engines. Google has a strict policy against no-follow links. They will also have no effect at all concerning your website or blog. Bing however supports these backlinks. This could favor you on this search engine. It is however to use do-follow links since the will apply to all search engines.
Links without your keywords are useless.
Only target links with your keywords. This will go a long way to make linking a success. There are many links that may have useful info about your topic but offer no use in pulling traffic since they are lacking in the keywords needed to improve rankings. A good balance of both is needed.
The best way to build links is combine information, keyword targeting and following rules. There are rules that will apply to search engines that may hurt your website or blog if proper precautions are not taken. These will definitely favor those with a keen knack of building the right kind of links. If you find it challenging to build good links, engage a good SEO company for the best link building strategies.